When creating content for websites, it is important to have a search engine optimization (SEO) strategy along with your content strategy. This will ensure that your articles are optimized as much as possible. SEO tools can help you identify ways to improve your site’s visibility.
SEO can seem like a daunting task for beginners, but there are several free SEO tools that are just as effective as their paid counterparts. Below is a list of the top 10 free SEO tools and software.
Best Free SEO Optimization Tools
Rank Math Plugin
Rank Math is a WordPress plugin that helps you optimize your website content. It allows you to easily add meta titles, descriptions, and structure your data. Simply download and install this australia email lead plugin on your WordPress site to start using it.
Advantages
Rank Math gives your content an SEO score for each page. When you specify which keyword you are targeting, this plugin suggests ways to improve your ranking for that keyword. You can also identify and fix broken links on your site and redirect URLs to new pages.
The Yoast SEO plugin makes it easy to optimize your WordPress site and identify gaps in your content. If your site is powered by WordPress, first install and activate the Yoast plugin.
Advantages
The Yoast plugin allows you to improve and modify your content in three ways: SEO, readability, and social media. With Yoast, you can set meta descriptions, titles, canonical URLs, and mark cell p data indexable/non-indexable pages and other backend settings on your site. This plugin assigns each post a readability score by measuring sentence and paragraph length, among other criteria. Yoast also has great features to help you boost your social media posts.
This is a comprehensive service for website analysis, it includes three modules:
- general website analysis – checking optimization, link profile, indexing, traffic, technical and other parameters;
- internal page audit – scanning pages and collecting a list of specific URLs with errors;
- tracking positions in Yandex and Google – graphs by target URLs, regions, traffic by requests.
Advantages
In addition to analytical tools, PR-CY includes options for working with the semantic core, checking usability, meta tags, domain parameters, working with text and many others.
- Includes more than 30 tools – all the necessary options for analytics in one service.
- It has an educational function – in addition to tools, the service has an information section with articles, news and ratings, as well as a webmasters forum.
- It can be used for free – many tools are freely available, and the site analysis service allows you to conduct superficial checks without purchasing plans.
Best Free SEO Keyword Research Tools
As the name suggests, Google Trends helps you track the popularity of topics and trends in your industry over time. Use this tool to identify current trends and apply this information to develop a timely and relevant content marketing strategy.
Advantages
Google Trends gives you a clear picture of how understanding roaming data certain trends are changing over time and how search patterns related to them are changing. To use Google Trends, start by entering a keyword. You’ll see interest in that topic over time, which regions are generating the most interest, and other keywords people are searching for related to that query. This tool works best when combined with other keywords to compare trends over time.
