Yes, now let’s get to the local SEO statistics. Local SEO, which was not considered important in the past but is more important than ever today, is becoming more and more established in our lives. It’s not me who says this, it’s Google engineers. In fact, the essence of the matter is that everything is getting more and more personalized. Even Google is doing its best to switch to personalized results in search results.
84% of Consumers Visit Local Businesses Within 24 Hours
If a consumer found you through a local search, the probability of them becoming your customer is over 84%. This is a statistic that summarizes the importance of local SEO in one piece.
46% of Google Searches are Local Searches
This rate means that almost 1 in 2 searches are related to local searches, and it is very useful to consider the potential here.
97% of Consumers Search Online for Information About Local Businesses
It is extremely important for local businesses to be found online, and this does not only include having a website. Being found online includes directories, social media, review sites, search engine directories, and more. Because people use different sources to learn as much as they can about a local business before they contact them.
72% of Consumers Visit Businesses Within a 5-mile Radius
This means that you are local to 72% of the people within a radius of 8 km. In other words, these people may choose you to meet their needs. Moreover, even if the same product is available in the backstreet, consumers may easily choose you if you are more suitable. Another SEO statistic that shows that you should consider this area when doing local SEO work.
92% of Users Prefer Businesses on the First Page
It is of course very difficult for local businesses how to build telemarketing data to appear at the top of Google for general keywords, and although it varies by sector, it is not really necessary. When doing local SEO work, it will be more efficient both financially and in terms of time to try to appear at the top of these words by adding long tails such as region and district to the end of the target search words.
46% of All Questions on Google Involve Local Information
Almost half of the searches that users make on Google that include questions are queries that include local information. For example, “How to Get to Bodrum”. If you are a local business in Bodrum, you should know that there is someone trying to come to Bodrum and this person could be a potential customer for you. Wouldn’t it be nice to catch its price facture net is completely free this person before they even come to Bodrum? How about adding something like “How to Get to Bodrum from Istanbul and How to Reach My Store” to the content of the page where you introduce your product or service? Or adding content that introduces places to visit in Bodrum and adding an invitation like “When you pass by our company while going from point A to point B, definitely stop by and have our tea”?
70% of Consumers Visit Stores
If you have a physical store, if consumers found you online and you were able to inspire trust, 70% of these people will definitely visit your physical store. The actions you take in your store can turn these physical visitors into customers who make purchases.
78% of Location-Based Searches Convert to Offline Purchases
So, if 100 users search for “Beşiktaş Kitapçı”, this is actually a search to get a physical store address. 78 of these users are potential customers who will choose one of the results and physically go to the store they prefer and buy something.
Of these 78 people, 28 end their transactions with a purchase. This is a large percentage for location-based searches and should never be ignored.
73% of Consumers Trust Positive Reviews
It is not enough to register your company asia phone number in a local directory, definitely try to get positive comments after your registration . Comments made for you on other sites are much more effective than customer comments you will add to your own site. However, in real life, you take into consideration the comments of people you know and trust. However, in the internet world, it does not matter who the person who made the comment is or what they do. What is important is the comment they make.
56% of Local Businesses Are Not Registered on Google My Business
The first step of local SEO is Google My Business and its equivalents. If your company is not registered here, your first step should be to register your company. Just doing this will put you ahead of your unregistered competitors. Moreover, apart from Google My Business, Bing and Yandex also have such business directories. Even if Google has the biggest share in the search engine market, never ignore Bing and Yandex. Moreover, another side note: 85% of businesses are not even registered on Bing.
Here is some information about site SEO statistics
Yes, if you have read and reached this point, I congratulate you. Even though SEO statistics, local SEO statistics and mobile SEO statistics are spoken with numbers, the meanings behind them are really very different. It is very useful in terms of seeing the opportunity in SEO.
