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LALIGA becomes the first football league in the world to reach 10 million subscribers on YouTube . The platform will award LALIGA the Diamond Button distinction , which is the second best category possible, only surpass by the R Diamond Button which is award when 100 million subscribers are reach.
LALIGA’s YouTube channel has accumulat more than 3 billion views , “a figure that reflects the great reception of the competition’s content by fans,” the social network report in a press release sent to the mia today, Friday, March 22, 2024.
In the Sports category, only 19 channels worldwide have reach this milestone, including the NBA, NFL, UFC, Olympics and F1. In addition, in Spain there are 41 Diamond buttons (with creators), of which, in Sports, there are only the LALIGA clubs Real Madrid and FC Barcelona .
Learn more about LALIGA’s YouTube channel
The channel began its activity in 2012, and has been develop and manag by GRUP MIAPRO, as the press release continues. The approach of the LALIGA channel on YouTube has been bas on a unique multi-format strategy, design to telemarketing sms phone number lead strengthen ties with its followers through a wide range of content.
This strategy encompasses long-form content such as football matches and highlights, as well as short videos (Shorts), podcasts and live broadcasts. It also takes advantage of the “community” offer by YouTube, which allows users to interact with the channel’s followers through polls, text, images and additional content.
LALIGA content generation on YouTube: use of Shorts
Especially this 2023-2024 season, LALIGA has reinforc its strategy drop of mium material sharing of of generating and producing short vertical videos for shorts with the aim of connecting with football fans by offering the best moments of the championship.
According to the press release from the video social network – in this link you can read how to optimize a YouTube channel -, “the shorts add to a solid content base on the channel, where users enjoy summaries of the matches of each day and, in addition, connect aob directory with other content from the platform such as compilations and videos of historic moments of the championship.”
