Facebook has been offering users the opportunity to use ‘Facebook Lead Ads’ for a long time now. This is a way to easily and easily set up a campaign and achieve results. In this blog, we will take you along and explain how you can get start with Facebook Lead Generation.
What is a Facebook Lead Ad?
Social mia ads are us a lot. In the past, the conversion path was to ‘lure’ the visitor to a website, so that the visitor can make the actual conversion there. However, there is a big step in between. The user clicks on a Facebook advertisement and this activates the link behind the advertisement. This always involves an (unnecessary) time. In the ideal situation, every website works email data optimally on every device. However, this is still not the case, which means that users sometimes cannot even perform the conversion that you expect them to. In summary: there was always a link to the website.
In the new situation, this is no longer necessary
Facebook has set this up in such a way that the user can make a conversion directly within their own platform. Ideal, because this means that you as a user are no longer dependent on the spe Faʻatonu mo taʻavale komip of an external website. The situation has therefore improv considerably and that also means that, even if your website is not entirely mobile-friendly, the user can still make the conversion from a mobile device. We have notic from various tests that this will ensure successful campaigns. We will explain to you ao lists how this works, but also how you can get start with this yourself.
We will explain this using a concrete example. Imagine: a campaign is start to give people more information about renting a cocktail bar. Then the visitor sees an advertisement and clicks on the ‘more information’ button. Now the user is not forward to the customer’s website, but remains within Facebook. A ‘new page’ is open here that immiately shows that a form is being open. This form is fill in immiately, because Facebook already knows so much about its users. The customer therefore no longer has to leave any personal data within the environment. At this point, the user only has to click on ‘Send’ once and the customer has already made the conversion. Ideal, right.
