i-Media in the TOP-5 Digital Index 2022 from AdIndex for 2022! A customer survey showed that our team is one of the leaders in the market: 3rd place in SEO in AdIndex rating and more! Place in SEO 2nd place in SEO in the “Cooperation” segment 6th place in targeted […]
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The e-commerce market is gaining momentum. Who would have thought that in 2023, traditional online stores would give way to marketplaces? But according to MediaScope, 50% of search queries fall on them. Users search for products directly on marketplaces, bypassing search engines. As their popularity grows, so does the competition […]
Marketplaces are one of the most successful segments of the e-commerce market. Placing there is a great solution for businesses of any scale, but simply placing an account is not enough. You need to know the nuances of work and pitfalls of each platform. Marketplaces 2019-2025. What was is and […]
The audience will notice their effectiveness, feeling motivated. Avoid excessive exaggeration or inconsistencies so that people can focus on the process itself and the methodology described. Tell about yourself. In this situation, you should honestly and openly talk about your journey from ups and downs, struggles, failures and victories. […]
In February 2022, advertising on Facebook* and Instagram* was banned in Russia. These changes affected online stores the most, since these platforms accounted for the bulk of sales. Marketers faced an ambitious task – to find alternative ways to generate sales from social networks. SMM for Stolplit. Increasing sales even […]
Similar to the previous point, audio books can be includhere, but this is rather an exception. Storytelling most often implies one fairly short instructive story, and not a whole volume. Digital or multimedia storytelling is a story told through various media or digital formats, such as video, animation, interactive […]
Don’t be embarrassby the fact that you will be in contact with beauty for commercial purposes. Nowadays, the marketing departments of companies have penetratdeeply enough into people’s consciousness, shaping their lifestyle, to see something unacceptable in this. After all, selling a product increasingly combines both an educational process and […]
Ozon is a Russian marketplace with an audience of 33 million active users. In April 2022, Ozon announced an unprecedented advertising format: a banner with a link to the advertiser’s website or landing page. Until this point, all advertising on marketplaces did not go beyond the platforms and led to […]
By tapping into people’s emotions, stories inspire, motivate, and ultimately drive action. Stories also help build brand loyalty. Creating a narrative around your brand or product not only humanizes it, but also promotes your business. Marketing Read also: How to add and configure a menu in a VKontakte group Criteria […]
Coaches, psychologists and business trainers do the same to explain their ideas in an accessible way to the audience. Apple’s Success Take Apple, for example. Computers and smartphones are a pretty complex topic for the average consumer, especially fifteen years ago. By using real stories, the company was able to […]
Storytelling is usin advertising creatives, social networks, personal and corporate blogs. The word itself means “to tell a story.” Storytelling involves presenting a product in a subtle way to convince subscribers to buy it. Some stories in this method are bason facts, while others are embellishor improvisto reveal the main […]
To ensure your story gets a good response, choose the right audience. For example, if you want to sell baby products, buy storytelling ads from bloggers with similar topics. The main point of the article The storytelling method is selling a product through personal example. The reader or viewer associates […]
