To know how to use them, the first thing we need to be clear about is what they are. Channels are like Facebook fan pages, except that only the administrator can post on them. You can create a channel for a company itself, but also for a specific topic or even for a campaign that is going to be launched. Therefore, it is important to take Telegram into account in any online marketing strategy that is going to be developed.
People who join a channel
are called subscribers, and another advantage of this platform telegram blast is that their identities are completely protected. The names of the channel members will not be visible anywhere, much less their phone numbers. The number of subscribers will simply appear. This privacy can be an important asset, for example, to win over all those people who do not join a Facebook page or WhatsApp group because of what they will say. How to use telegram mk online Furthermore, there is no need to publish content in real time.
There are several apps
and tools that can be connected to Telegram in such a way that information is published directly when uploading content to a blog or even to the company’s social networks. However, one of the essences of online marketing is communication with potential customers or followers, and if only the administrator can publish, how can we achieve this through Telegram? It’s very easy, the platform offers the possibility of nesting a comment box in each of the publications so that subscribers can share their doubts, comments or simply report whether they like or dislike the information they receive.
Bots to automate the channel As if these advantages quality prices at reasonable prices weren’t enough, Telegram has wanted to make things easier for companies and has included the possibility of using bots. Bots are tools that will allow you to automate many of the actions that need to be done, thus saving valuable time. Answering questions, solving searches, automatically publishing new posts on the company’s website or blog, even publications made on other social networks… Once you have a Telegram account, you can create a bot.
However, in order for it to
perform different functions, you will have to configure it with the buy lead help of other tools. Some of them are found on the platform’s own website and others will have to be external. One of the easiest to start with is Manybot, as it is very easy to program and allows you to automate many actions. We have all used a messaging app at some point. Some people use WhatsApp, others Facebook Messenger, Wechat, QQ, Telegram or Snapchat, to name a few.