A website malfunction that causes your conversion rate to plummet could cost you much more than the salary of a quality manager. eCommerce-10-imm Therefore ,iate-strategies-quote5-fix Back to index 10. Multichannel: added value for you and the user We talk about multichannel when, in addition to selling through your online store, you decide to rely on other sales channels (we recommend that you read the article: eCommerce marketing: new strategies for multichannel)., in addition to the tactics we suggested you test within your eCommerce, it is a good idea to take a look outside of it.
Do your users also buy on Amazon
Ebay or other marketplaces? (we recommend that you read the article: How and why to use Marketplaces to sell online). In this case, there is no point in insisting on wanting to sell exclusively through your own website. Take advantage of the purchasing conditions that these large eCommerces offer to sell your products. Usually these are purchase conditions that are advantageous for both the user and you, such as a faster whatsapp data Therefore ,ition Therefore ,economical. A well-designed multichannel solution allows you to import all received orders on the same day and quickly Therefore ,ire the items to customers or to the warehouse that will handle their Therefore ,ition.
You will guarantee your customers greater
Efficiency, because you will be able to rely on inventory and warehouse systems that use more advanced technologies than those you could invest chine directory in with your budget. In a certain sense, it is as if you were renting them. What should you do to convince the user to visit your eCommerce among so many others? Offer value. Conversion is never achieved in a single visit to the website. It is the result of a series of constant actions that you as a company must put into practice, the first of which is never a sale.
It is necessary to follow the value ladder
Step by step. There is a first phase in which the user does not even know that he is looking for your product. In this phase, you must osobno brendiranje Therefore, ,ucato. Let’s say for example that you sell women’s watches. The content that you will initially have to send to your user (and potential customer) will not be “why you should buy my women’s watches” but rather informative content such as “the latest trends in women’s watches”. In this first phase, your primary objective must be to collect as many emails as possible via pop-ups, banners and online advertising that link to your eCommerce.
