Pros and cons of using checklists in SEO

This type of SEO checklist successfully copes with the tasks. With the help of such a document, you can monitor SEO specialists, standardize optimization and, during the inspection of their projects, punish them for not fulfilling any item from the checklist.

Using the checklist for yourself

With the help of this method, all projects are hong kong phone number data brought to one normal level, and the quality of services increases. The process of training new specialists is significantly simplified and accelerated, because you only need to study one document.

After the introduction of such a regulation, the purpose of work on the project will change for the optimizers. From this day, they will not work for the result in the form of:

  • Traffic;
  • Positions;
  • Conversions;
  • Cost optimization;
  • Etc.

All efforts will be directed to the implementation of the checklist items and the ticking of the boxes during the site inspection. The lack of results is not his problem, he has already fulfilled everything that depends on him.

By introducing this kind of control over employees, the company nullifies the desire of SEO specialists to achieve the result of the project, to optimize costs, and, most importantly, to experiment and look for new ways of achieving the result themselves. And this, in turn, destroys professional growth, and no “training” will help here.

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The main tasks of the checklist for yourself

Of course, there will be employees who what to learn from the world’s strangest e-commerce will look for new ways of promotion, question everything written in the document and check the influence of certain ranking factors. These are people with critical thinking, but, unfortunately, they are few.

  • Optimization of time expenditure;
  • Systematization of knowledge;
  • Don’t forget to check something;
  • To regulate the implementation of project works.

The optimizer already knows where to look and what to check.

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Creating a check sheet for an SEO specialist is adb directory a useful tool for performing tasks, but it is worth taking into account the human factor and trying not to work in a patterned way.

It is necessary that each SEO specialist in the company does not mindlessly do what is written on a piece of paper, but understands what and why he is doing and how to act in non-standard situations; took initiative and experimented with different ranking factors. Only in this case will the team work effectively and efficiently

With the passage of time and the execution of several dozen audits according to such a checklist, the brain of any SEO specialist will automatically focus on the execution of audit points, and atypical errors will be lost.

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