SEO as a branding channel

It’s interesting to see how differently an SEO thinks compared to a marketing person with a more general background. One person only thinks about search volume, links, CTR, anchors , etc., while the other thinks in terms of reputation, brand, image, etc. seo brandingPhoto rights by Fotolia Luckily, in this world there are no truths, only opinions and experiences .

Many projects have been born with an SEO

focus and have become giants, achieving brand branding without even looking for it. This is the case of Softonic and Milanuncios, although the latter have also invested a significant amount in television ads. Even so, one may ask the question if SEO is useful for branding. What is SEO for beyond visits? From a broader marketing perspective, SEO is not just about generating traffic.

There is a whole world beyond thatContents

[ hide ] 1 Brand Reminder 2 Relevance and authority 3 Get new links Brand reminder Imagine that you have an online store that is very well positioned on Google and almost always appears at the top of the search engine for the most popular searches iran whatsapp number data within its niche. You don’t even need to click on the link. Over time, you remember the URL and you might search directly for the name of the store to see what’s behind it.

 

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Relevance and authority

You’re everywhere on Google.” This is a common comment. So it helps not only to be remembered by people, but also to be perceived as relevant (even if you may not be relevant yet). Get new links Being well positioned helps you improve SEO. It sounds strange at first glance but if you think about it it makes sense. There are several popular topics bulk lead that this blog is well positioned on. What this means is that anyone searching for something on the topic will sooner or later come across one of those pieces of content and many of them use them as a reference in other blog articles. As a result they are constantly receiving new links without having to search for them .

 

The basis for achieving good

t, you are also developing part of your brand’s reputation. What many SEOs don’t appreciate is that good marketing also helps you rank highe in search of the perfect logo If many people start searching for your company name along with a keyword , that can help you rank higher. The traffic generated is also a key factor in ranking higher on Google. There is no need to obsess over SEO or branding. You have to do everything right. Both fields show important synergies. The important thing is to be aware of them.

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