Last year in June we were asked if we wanted to have a stand at the Webwinkel Vakdagen this year: the largest e-commerce event in the Benelux. Although we have only been active as Traffic Today for 1.5 years, we thought this was a great opportunity for our company. Of course, we had already been there a few times as visitors and had a good impression of such a fair, but as an exhibitor there is a lot more to it…
The day before was a bit hectic, but at the moment suprême we were completely ready
The stand looked great, we all had strikingly beautiful hoodies on and the most important thing is that we were really looking forward to it. At 10:00 the first visitors walked around the fair and we were able to provide the visitors with useful information, suitable online marketing advice and a hot cup of coffee.
Valuable encounters
Since we had never been an exhibitor overseas data at the Webwinkel Vakdagen, we went into it with a bit of an open mind. We didn’t really know what to expect, but it’s always good to put your company in the spotlight.
The tone that makes the music
But how do you stand out as an exhibitor among all those other e-commerce companies? This is a question we thought about carefully in advance. In order to put our stand in the picture, we chose to rent the Mash Machine from Interactive Concept. An interactive music furniture that attracted many ale malo ma le tekonolosi mana visitors to our stand. You could not hear music anywhere around us, so this was a successful addition to our stand.
Spraypay
An interesting conversation that I aleart news personally remember is the service of SprayPay . We spoke with Willem Libourel who told me about the possibilities of payment in installments for web shops. This is a payment method that allows the consumer to pay her bill in a maximum of 36 installments. The web shop owner receives the full purchase amount within 30 days. By offering this payment method, the web shop increases its target group, which results in an increase in turnover. Since we are constantly looking for ways to increase the conversions of our e-commerce customers, Libourel’s story caught our attention and we immediately had a few customers contact us to test the service. The results will undoubtedly follow soon and then we will certainly let you hear from us again.
