Now, imagine that your traffic jumped from 5,000 people to 15,000. Keeping the same conversion rate, the number of orders tripled, of course, to 450. This calculation we made is a bit obvious, but the big deal is this: of visitors is seen between the first and third place in organic search!
The numbers may vary a little, but according to data from Advanced Web Ranking , the first position in Google’s organic results receives almost 30% of clicks, while the second place concentrates 14% and the third approximately 10%. See how much of a difference climbing positions in organic search makes?
To achieve this, the e-commerce platform once again has a major impact! To gain positions and highlight your company on Google and other search engines, you need to optimize your pages with SEO techniques.
Among these techniques, we can highlight the following
correct and strategic israel email list use of keywords;
use of link building between internal and external pages;
image optimization by filling in the alternative text field and compressing the file;
creation of optimized and organized content on pages;
use of friendly URLs;
reduction in loading time;
responsive pages;
among others.
So, to apply some of these techniques
You need to consider the ease generated by the platform. Some of them already come with preparation for optimization. Others allow you to add plugins, which are extension programs focused on optimization.
Optimized checkout process
Finally, a good e-commerce agb directory platform should have an optimized checkout process. This is important to prevent potential customers from giving up when it comes to finalizing their orders and making the payment.
In fact, according to research complete guide to choosing the best project data , cart abandonment in e-commerce can reach impressive numbers, around 83%! To combat this and increase sales, it is necessary to analyze the main causes. Some of them are:
