Another ambiguous trend. The topic of language versions of the site is becoming important, as many companies are abandoning the Russian version. I want to share my frank opinion on this matter. Despite the war and the increase in the number of Ukrainian-language search queries (according to official Google statistics by 17%), I would not advise stopping support for the Russian version of the site.
What are the main trends in SEO 2024?
First of all, this concerns your ghana telegram data traffic. These are also your users who live in Ukraine. For example, I, who is originally from Kharkiv, often, when I search for something quickly, subconsciously choose Russian. This is my natural decision. And I feel a little sad when I see sites with the .ru extension in the results. Why? Because they may have a blog that is not on .ua. Why should we lose our traffic?
There will be more SGE in Google’s search results, but its fight will
Here is my recommendation – do not abandon the Russian version, but on the contrary, develop the Ukrainian one. Fill it with content, duplicate it so that all the traffic stays on your site. This is entirely at your discretion, but this is my personal opinion.
For me, the case of Australia ws database being removed from Bing was significant . It didn’t get much attention in the SEO world, but I see in that case a very cool example of how search engines work and how much people’s opinions contribute to the vision of search engines.
I will write the most practical trends that I can highlight:
- SEOs began to save on writing guest articles by working more with AI content.
- Google has increased the importance of links and forums in its fight against the abundance of purpose of the canonicals tag generated content.
- Most inspection services will switch to more expensive rates next year, and the overall cost of technical analysis work and the price of the work will be higher.
- mainly be focused on competing with Amazon, i.e. eCommerce.
- There will be updates aimed at increasing the weight of expert materials.
