What are the most important assets you need to start a business at moment zero?

Those of us who have been doing business for years have a significant advantage over someone who is starting from scratch today. It is completely normal. When you talk to beginning entrepreneurs, sometimes the fact that you can go faster than them does not seem very fair. If you are one of those who think this way, remember that those of us who move in this world have sweated blood and tears to survive so long. We will have achieved some benefit in return in those years.

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The question that must arise is: What is this  netherlands telegram data   advantage? How is it realized? Is it just experience or is it something more? The short answer is: “it is something more.” But let’s not leave it there. Let’s get down to business.The difference between a beginner and an experienced entrepreneur when it comes to moving a giant stone

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If you start from scratch, everything goes very slowly. You have to imagine that your project is like a giant stone. To make it move, you have to push with all the strength you have. At first, you only manage to advance millimeters and it stops immediately if you stop pushing. The difference between    7 essential shopify apps for black friday  a beginner entrepreneur and a more advanced one is in the strength with which he can push that giant stone .directlyrelated to the power and value of its assets. Sometimes the first impulses of a more advanced entrepreneur can be enough for the stone to start moving by its own inertia and only need a momentary force  b2b faxlead   to keep it from moving. What the project actually has later is another matter.

Beginning entrepreneurs get frustrated because they look at the advanced ones and don’t understand why they can’t replicate their results if they are supposedly doing exactly the same thing. Plus everything has to happen immediately and not cost money. It’s just not realistic. If you want to go faster you have to invest money to compensate for the lack of assets. But of course, nobody has money and that’s where problems arise.

What kind of assets does an entrepreneur need

When I arrived in Spain six years ago to set up my first start-up, Coguan, I had no idea what to expect. I didn’t have a single contact in the online advertising market where I was going to start my business. I didn’t even have this blog. Well, I did have one thing: 500,000 euros in the company’s bank account to set up the platform and strengthen the team. I hadn’t put up the money but the investors who had trusted me with the project at the time. This is obviously an important advantage that I had achieved after searching for capital for more than 12 months in 4 countries (and luckily I didn’t have to sleep with anyone to get it).

Money helps, but it’s not the only thing. There are more important things. It has to do with assets that you have to create from the beginning, both online and offline.

Offline assets of the entrepreneur at the zero moment of the business

I have never been a big fan of networking . It is a question of character. I consider myself a rather shy person, although now that I am older I can hide it better. I came to Spain when I was 28 and had the privilege of meeting and spending time with the best internet entrepreneurs in Spain. There were dinners organised by Carlos Blanco (Coguan investor) from First Tuesday where I had the feeling that I did not deserve to be there because I had not yet achieved anything compared to the rest (although today I would still think the same but perhaps that feeling would be a little less unpleasant).

What I want to say with all this is that you need a strong network of contacts of people who can help you with your business. I was incredibly lucky to have access to people to take the first steps and to gradually expand it. You must not forget that contacts only serve to pull them, you also have to contribute. At the beginning, even much more than what you receive in return, but the effort will be worth it if you have enough patience.

 

 

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