A comfortable and intuitive navigation certainly has a positive impact on sales. The bad thing is that there are factors beyond usability that are relevant to selling. Internet users are increasingly better informed. It is not enough to have an impeccable online store. You have to strive for excellence in all aspects of marketing .
A brief summary as a reminder
Contents [ hide ] 1 Online reputation of your e-commerce 2 Brand strength of the products you offer 3 Exclusivity of your catalog 4 Payment and shipping methods Online reputation of your e-commerce A common search for a brand or company is “reviews of store x”. Before buying, a user wants to make sure they don’t make a mistake by buying from a site where, in the worst case scenario, they will be ripped off. Whether there are negative reviews or no trace of you on the web, it is not a good sign . Therefore, it is as important to provide good customer service as it is to be right or wrong.
An angry user can do a lot of damag
so in most cases it is not worth the effort to make them express their discontent online. Brand strength of the products you offer Conversion will not only depend on the reputation of the store itself, but also on the brand strength of the products you offer israel whatsapp number data his is a double-edged sword because your offer is more comparable. In the case of well-known brands, the price in relation to the competition has an important weight because in the end it is not so important to buy in store A or in store B.
Exclusivity of your catalog
There are windows of opportunity where you can achieve a strategic advantage over the competition. This can always happen when you have a certain bulk lead exclusivity or you arrive with attractive products before the rest of the market. In this case, you are the only option to buy, so price takes a backseat. Being the first is a key factor in this context .
Payment and shipping methods
Offering ease of purchase. Many conversion funnels have a significant gap when it comes to payment. Many sales are lost due to a lack of variety and convenience in payments. At Quondos we have started to offer payment in installments through an marketing is not written in a book it is written from commerce tool that is giving amazing results. 3-4 out of 10 sales are being made with deferred payment. You have to put yourself in the shoes of a buyer.